Tag Archives: WordPress

CityGrid Publisher Showcase: Merchant Reviews by The Emerald Curtain Studios

I’m spending the majority of my time lately getting to know all the CityGrid publishers, and understanding how they are building web and mobile applications using CityGrid Places, Reviews, Offers and Advertising APIs.

Today I want to showcase an innovative web development shop in Dallas, Texas called The Emerald Curtain Studio. Phillip Bryan of The Emerald Curtain Studio used the CityGrid Reviews API to write a WordPress plugin that embeds a merchants reviews into their WordPress driven websites.

An example of how The Emerald Curtain Studio implemented reviews for a merchant web site, is on the Zen Salon Centrum in Dallas, TX.   The business owners maintained their own CitySearch / CityGrid merchant profiles and wanted their reviews to show up on their business websites.

“I was able to develop the plugin without much trouble, and have used it in three sites so far. The online documentation was very helpful and I was able to develop my tools easily.” says Bryan of The Emerald Curtain Studio.

When you think of using CityGrid Places API, you often think of building nationwide or city local directories, but the usage by The Emerld Curtain Studio demonstrates there is a lot more you can do to provide web development services to existing CityGrid and CitySearch merchants providing added value to your existing services, and making their sites possess much richer content.

CityGrid Tracker Added To WordPress Plugins

I’ve push the last couple days of changes to the CityGrid WordPress Directory and Search Plugins. I’m working to make the WordPress Plugins billable by default, so all you have to do is install, activate, plug in your publisher code and submit to our partner account management team.

Even with this push we aren’t 100% there yet. I will compare my demo WordPress sites to my checklist and submit them for review. The partner account management team will give me feedback on anything I left before I can be approved as billable, and start sharing revenue from “Places that Pay”.

I added the CityGrid tracker code to the places detail page for both the WordPress plugins:

Your WordPress installation should notify you of the update to the plugin, all you have to do is install it. The tracker will start providing more analytics about the traffic and interactions between your site visitors and the places you are displaying from CityGrid, which is available in your dashboard once billable.

I will run down my billable checklist tomorrow, and submit my demo sites for review.  Once I hear back I will blog abou the results.

Turn Your WordPress Blog into Mobile City Guide

I’m always on the lookout for tools that CityGrid publishers can use alongside the web and mobile apps they’ve built using CityGrid Places and Advertising APIs.

Today I came across a cool WordPress plugin over at WP Mayor, a site for WordPress news, articles, hacks and plugin reviews, that turns your local blog into an iPhone enabled city guide, called Placeling.

To get started, Placeling provides an iPhone app that allows you to mark places that you’ve been, which will provide the reference for blog posts that you write later.  Next you install and activate the Placeling plugin in your Worpress site. You’ll notice that now, when you write a blog post you’ll see a marketer next to the upload photo button, and a new box called “Placeling” below the main editor.

The first time you do this, you’ll be asked to login to Placeling, which will give you access to the places that you’ve marked using the Placeling iPhone application.  No you have access to all the places you’ve been, linking them to the blog posts your writing on the places and things you’ve seen.

Each blog that is linked up to your Placeling places will be available via the Placeling iPhone app for other people, showing a summary you provide and a link to your blog post.  The WordPress plugin automatically appends the Placeling logo to the footer of your blog post, giving credit to Placeling and completing the local places blogging network they are working to build.

I think Placeling is  a creative approach to linking up local content to places, in a very hyperlocal way.  It shows a lot of promise if you can come up with ways to incentivize local bloggers to link their content to the network, and potentially monetize with places that pay and advertising.

Article Source CreditIntroducing Placeling: Turn Your Blog Into an iPhone-based City Guide